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BRAND IDENTITY

IDENTITY
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I help brands broaden their appeal and elevate their stature — visually and verbally — by designing brand identity and logo systems, evolving and enriching existing brand assets, and by crafting brand messaging in the form of corporate taglines and campaign slogans. 

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MESSAGING
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BRAND MESSAGING

CORPORATE TAGLINES

Light Forms

Architectural Lighting. Made to Perform. Beautifully.

Architectural Lighting Works

Always Look Wonderful. Always Light Wisely.

SCS Global

The Science of Certainty

UT Starcom

Next Generation Network Technology. Now.

Iospan Wireless

Broadband Without Boundaries

SCI Lighting Solutions

Inspiration. Innnovation. Integration.

Archetype Lighting

Elite and Extraordinary Lighting from Around the World

Pacific Forest Trust

Forests Work Wonders

BoostWorks

Fuel for Faster Networks

Vyyo

Wireless Liberty for All

CAMPAIGN SLOGANS

Kaiser Permanente

The Vision to Lead. The Experience to Succeed. 

Dos Equis

Live the Revolution!

Kodak

Do You Know?

Blue Shield

Known and Trusted for More Than 55 Years

Toyota

Take the Wheel

Del Monte Fruit Smoothie Blenders

Real Fruit. Real Convenient. Just Add Ice and Blend.

ROLES

Creative Direction  |  Project Management  |  Brand Strategy  |  Copywriting  |  Graphic Design

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